Glight is a full-service event production company specializing in bespoke event lighting solutions. They enlisted me to revamp their brand identity to better reflect their innovative and dynamic approach. The objective was to create a cohesive brand image that would capture the essence of their custom lighting solutions and their commitment to excellence.

The primary challenge was to convey the vibrancy and creativity of Glight’s services while maintaining a professional and polished look. I approached this by designing a logo with custom made typography that highlights the company’s name. The color scheme features a mix of bright, dynamic colors and sophisticated tones, reflecting both the creativity and the high standards of the company. Additionally, I developed a comprehensive brand identity that includes sleek typography and modern design elements, ensuring consistency across all marketing materials.

The new branding successfully encapsulates Glight’s unique offerings, making the company more recognizable and memorable in the event production industry. The updated brand identity has been enthusiastically received, enhancing Glight’s market presence and helping to attract a broader client base.